New Slot Sites

New Slot Sites 2019

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1. Who is behind all these new slot sites?
2. Why play at a new slot site?
3. New slot sites – a look into the future

Who is behind all these new slot sites?

Several new slot sites and casinos launch in the UK every single month and these can be:

• Completely new operators – these will usually go for a “skin” site where the casino software, management and licensing is supplied by  a white label provider such as Nektan or Progress Play.
• Operators who already run other types of gambling sites (such as bingo or sports) and want to expand into the slots / casino business (which can be easier to run as there’s no need for chat hosts, for instance).  Such an operator will already have experience of looking after VIPs etc.
• Existing slots/casino operators launching additional sites. These operators already know how to make things run smoothly and if they have lots of skins they will probably also have lots of staff to look after players.
• Overseas slots/casino operators expanding into the UK market after obtaining a UK GC licence. Again, these operators already have lots of experience of running slots/casino sites – and as they must recently have passed the rigorous vetting procedures for a UK licence, players can feel confident that all is as it should be.

Why play at a new slot site?

Many players move on to new sites because they want to claim a fresh welcome bonus offer but there are other reasons why you might want to try out somewhere new.

Ongoing/regular bonus & free spins offers – it’s not all about the welcome bonus. Regular/ongoing bonus and free spins offers give players the opportunity to try out different slots.

Wagering requirements, caps on winnings etc – Players may seek to move on if they consider wagering requirements to be too onerous or if there are too many restrictions on what can be won from bonus play, especially as there are now quite a few new slot sites with no wagering requirements

Exclusive & network promotions – Promotions such as tournaments, raffles and sharepots make play more interesting and a new site that offers these may be very attractive to players (especially if they are not available anywhere else)

Playability on different devices – A player with a new phone or tablet may be looking for a site that works better on the latest devices.

Selection of slots  – Players may move on in search of a particular slot they want to play.  Perhaps the site they currently play at doesn’t offer any slots from that provider, or they may be slow to add new releases.

Availability of progressive jackpots – Not all slot/casino sites offer these.  For example, it is quite common for IGT slots to be on offer but without the Megajackpots collection.  Other sought after progressive jackpots include the Jackpot King games, the Red Tiger Daily Jackpot slots, Playtech’s Age of the Gods, Microgaming’s Mega Moolah and Netent’s Mega Fortune games.

New slot sites – a look into the future

2017 and 2018 were certainly interesting times for slots operators due to recent action by the UK Gambling Commission over concerns that some slot games appeal particularly to children – for example, those with a fairytale, cartoon or superhero theme.  Although not all operators have yet reacted to this it seems very likely that in the future, images promoting such slots will all have to be age gated – so only visible to players who have already signed up and undergone age verification.

This has already resulted in changes to player promotions such as free spins offers.  We expect slots with a more adult theme to increase in popularity in 2019 after featuring in promotions more.