Our article about charity bingo examined the various ways in which charity bingo sites operate and came to the conclusion that some are much more charitable than others. We also talked about how bingo sites which aren’t specifically charity sites often raise large sums for charity. Here we will look at examples of that.
Costa Bingo and the Philippines Disaster
On 8th November 2013 a terrible storm swept through the Philippines leaving thousands dead and hundreds of thousands displaced. The online bingo industry was quick to react to this terrible disaster, with a Just Giving appeal set up by the chat hosts from Costa Bingo to raise money for the British Red Cross Society. Players and other bingo sites alike donated to the appeal, and Costa ran a special bingo game with a bingo bonus money prize on November 17th to raise even more money, as a result of which they made a donation of £1000 to the charity. That is several times what some of the so-called charity bingo sites raise in a month, and since the donation was more than twice the price of the tickets sold, Costa didn’t make a penny out of it.
Top marks to Costa for genuine charity – you can see how much was raised altogether at Helping Hands of Bingo on JustGiving.
Tidy Bingo support for Help For Heroes
Showing that it’s not only big sites that run charity events, Tidy Bingo ran two Tidy and the Troops games a week in their standalone room. The difference between the ticket sales and the £50 guaranteed prize fund (so, 100% of the gross profit from each game) was donated to Help for Heroes.
Nominate a Charity at Jackpot Joy
In February 2014 Jackpot Joy gave £200 to each of 10 charities chosen from player suggestions.
Lucky Pants Bingo and the Starlight Children’s Foundation
Lucky Pants Bingo ran the inaugural “Wear Your Lucky Pants To Work Day” on June 25th, 2014 in aid of Starlight Children’s Foundation . The idea was for their players to raise funds for the charity via workplace collections, but they also ran a special bingo game with a 100% match of the eventual jackpot amount donated to the charity, and a slots tournament with £1000 in prizes and another £1000 donated to the charity.
Jackpot Joy and the RSPCA
Jackpot Joy’s RSPCA week promotion in June 2014 involved a special scratchcard with 10% of sales going to the charity, plus 5% of the value of progressive jackpots won during the promo period, up to a maximum of £30,000 for the charity.
Gala Bingo and the Male Cancer Awareness Campaign
This charity promotion was based around the “Biggest Bingo Balls” Guinness world record attempt game played at the old Coronation St set in Manchester on 18th July. Players could win tickets to this star studded event by playing bingo in in Gala’s exclusive Coronation Street room; tickets could be won in special games or via a leaderboard contest and they also ran a prize draw for tickets which could be entered by playing Gala’s exclusive Coronation Street slot.
20% of the profits from the Coronation Street bingo room were donated to the Male Cancer Awareness Campaign, with a minimum £10,000 guaranteed. The cheque was presented to the charity at the Biggest Bingo Balls game.
Gala Bingo (again!) and the ALS Ice Bucket Challenge
In September 2014 Gala’s mascot Buzzby Bear was nominated to take part in the ALS Ice Bucket Challenge and a video of it was posted on site. In addition, from 1st to 5th September Gala ran a series of special games at 9.30pm in no less than 7 of their bingo rooms, with 50% of the profits donated to the Motor Neurone Disease Association.
Virtue Fusion and Anthony Nolan
In September 2014 the Virtue Fusion network ran 20 daily charity bingo games in aid of the Anthony Nolan blood cancer charity, with £1000 in prizes for each game and the proceeds to be donated to the charity (with a guaranteed minimum £2000 donation).
Foxy Bingo and the Breast Cancer Campaign
Every October until and including 2014, Foxy Bingo ran promotions in aid of the Breast Cancer Campaign. For October 2014 they had the special mini game Play It Pink, plus a series of weekly jackpot games with 10% of the card price going to the charity . Also on site was a photo contest for Wear It Pink Day on Friday 24th October, plus various chat game promotions.
888 Ladies and Breast Cancer Care
In October 2014 the Joy of Bingo network including 888 Ladies ran two Pink Friday games with all profits up to a maximum of £10,000 to be donated to Breast Cancer Care.
Mecca Bingo and Carers Trust
In November 2014 Mecca Bingo announced the Rank Cares charity games to be run from 1st – 7th of the month, for a very generous 8 hours a day in one of their 90 ball rooms. 50% of profits from the Rank Cares games go to Carers Trust and the Rank Group as a whole has now raised almost a million pounds for this charity. Rank Cares games continued to be scheduled through 2015 for the 14th and 28th of every month.
Gala Bingo (yet again!) and Royal Voluntary Service
This charity promotion was based round another of Gala’s successful world record attempts, Biggest Bingo Card. Players could win invitations to Gala’s VIP 2014 Christmas party where they could participate in the record attempt (with a normal sized card; the big card which was a strip measuring 2m x 5m was played by professional dancer James Jordan). 50% of the profits from the promotional games went to the Royal Voluntary Service charity, with a guaranteed minimum of £5000 and in the event, a cheque for £6041.23 was handed over to the charity.
Sun Bingo and the Royal British Legion’s Poppy Appeal
A very simple promotion this one, with all the money going to the charity. You only needed to visit the site on Remembrance Sunday and click to plant a poppy in the field (which had room for 1000 poppies) to trigger a £1 donation to the Poppy Appeal.
Mecca Bingo and the Poppy Appeal
20 special bingo games ran on Remembrance Sunday and Remembrance Day 2014. Tickets were 10p, with £100 in prizes for each game, and the whole ticket price went to the Poppy Appeal. The same promotion went bigger and better in 2015 with 10 games a day for several days.
Gala Bingo and the Nepal Earthquake disaster
Gala ran hourly 10p games over the 2015 May Day Bank Holiday weekend, with all profits going to the Freedom Matters Nepal Earthquake Appeal.
Mecca Bingo VE Day Games
This series of 10p £100 games played over three days in May 2015, with all ticket money going to the Royal British Legion.
Wink Bingo and the Peter Andre Fund
Wink Bingo aimed to raise £50,000 for Cancer Research UK in conjunction with the Peter Andre Fund by means of the Hearts Of Gold bingo games. These 75 ball games played every 10 minutes for 6 hours a day, all the way through from May 2015 till the end of November with 10% of the card price (which is 10p) going to the charity. There was also a weekly £1000 game with 20% of the card price going to the charity and a monthly £5000 game with 30% of the card price going to the charity.
888Ladies and Race For Life
888Ladies sponsored this Summer 2015 event for Cancer Research UK and also ran promotions in support over a couple of months, consisting of two sliding jackpot games each week with 10% of card sales going to the charity, plus a series of leaderboard challenges where points could be scored by buying tickets for the charity games.
Lollipop Bingo’s Charity Chews
Lollipop Bingo earmarked half of the ticket sales from a monthly network jackpot game for charity (but this stopped after the site was sold).
Game Village Charity Event
8 Ball Games and Dogs Trust
In May 2016 8 Ball Games issued a special deposit bonus code to players at Brown Cow Bingo and other Dragonfish sites under their ownership. Each time the code was used £1 would be donated to Dogs Trust.
Gala Bingo and 52 Lives
Gala’s promotion in connection with the 52 Lives charity aims to raise £52,000 over 52 weeks. The charity focuses on helping one nominated person each week, using the power of social media to request direct donations and gifts from the public and via corporate sponsors of whom Gala is one. Gala are running special games every Sunday evening with 100% of the profits going to the charity, and Gala players have the opportunity to nominate someone in need to be helped by the charity.
Mecca Bingo – Remembrance Sunday 2016
Mecca ran Poppy Day Bingo on 11th, 12th and 13th November 2016. The games ran on the hour every hour from 8am to midnight (apart from noon and 6pm) with a ticket price of 1op and a prize fund of £100. ALL the profits went to the Royal British Legion’s Poppy Day appeal.